Features to highlight
Your home may have some of the following desirable features, and it will pay you handsomely to highlight them for viewers:
A central location. Many buyers want to cut down on commuting, so if your home is close to offices and shops or public transport, remember to let them know. Even a home on a busy street can appeal to buyers such as small business owners or professionals looking for new premises, with large grounds that can provide parking for patients or clients.
Good security system. All prospective buyers will be interested in the security measures you have in place. Remember to note items like electric fencing, a CCTV system, electronic beams, motion-sensor lights, alarms and automated garage doors.
Proximity to good schools will be a draw-card for many potential buyers with children, if your home is big enough to accommodate a family. Proximity to a university, colleges, shops or a large local employer is also appealing.
Eco-friendly features such as a solar geyser or a heat pump, rainwater tanks, a gas stove and heaters and LED light fittings are popular. These will appeal to environmentally conscious buyers as well as those wanting to save on utility bills.
Technology like fast fibre-optic internet connection will appeal to families and those who run businesses from home.
An outstanding entertainment area will attract buyers who enjoy socialising, so if you have a braai area, a lapa, a pool or even a large, open-plan living room you should ensure it appears to best advantage for viewing.
Sea or mountain vistas have universal appeal, so be sure to open the curtains during viewings, or place welcoming leisure chairs on a balcony or patio that optimises the views.
Role of estate agents
Working with a qualified, experienced estate agent, who understands your market and knows just how to showcase your home to those most likely to buy it, can make life easy for sellers who want to make buyers fall in love with their homes.
In addition to advice on the most cost effective ways of refurbishing your home for a profitable sale, estate agents can provide the latest pricing information for your area as well as exposure on the best national and international property marketing platforms.
Courtesy of PrivateProperty